Tips & Guides A Guide to Biophilic Design According to the National Human Activity Pattern Survey (NHAPS), most people in developed countries spend up to 90% of their time indoors, disconnected from the natural world and surrounded by artificial light, screens, and sealed-off spaces that oft... Continue Reading
Trends & Inspiration Minimalist, Maximalism, Natural, or Luxe? Floral Design for Every Interior Aesthetic Floral design isn’t just about adding beauty; it’s about enhancing the mood, energy, and overall aesthetic of a space. Whether you're styling a home, office, or event space, choosing the right floral elements to complement the existing interior a... Continue Reading
Tips & Guides How to Introduce Dried & Preserved Flowers to Your Clients As a floral designer, expanding your offerings to include dried and preserved flowers can open up new opportunities for your business, while catering to the increasing demand for sustainable floral options. Many customers are unfamiliar with the bene... Continue Reading
Tips & Guides Preserved Flowers & Foliage – Everything You Need to Know Flowers have a special way of brightening spaces and lifting moods, but keeping fresh blooms looking their best can be a challenge. That’s why preserved flowers and foliage have become a popular alternative in recent years. These arrangements combi... Continue Reading
Tips & Guides Everything You Need to Know About Preserved Hydrangeas Hydrangeas are beloved for their lush, full blooms and wide range of beautiful colours, from soft pastels to bold, vibrant hues. Among the most versatile flowers, they’re commonly found in weddings, luxury events, and premium home décor. Preserved... Continue Reading
Trends & Inspiration Discover The Timeless Trend of Dried Flowers & Foliage Dried flowers and foliage have been used for centuries, cherished for their natural and enduring charm. Once seen primarily in rustic or traditional settings, they’ve now evolved into a must-have décor element in homes, weddings, and upscale event... Continue Reading
Sustainability & Flower Care A Practical Guide to Sustainable Floral Design As sustainability continues to become an essential focus for many sectors, the floral design industry must adapt to meet the demands of environmentally-conscious consumers. Traditional fresh flowers, while beautiful, can contribute significantly to e... Continue Reading